Increase visibility within a short timeframe Activate a broad and diverse audience…
Case Studies
At Digital 38, we are proud to deliver innovative, bespoke solutions that achieve measurable results across a broad range of industries and sectors.
Return on ad spend (ROAS) Customer acquisition cost (CAC) Lifetime value (LTV)…
Advanced Marketing Measurement: The Future of ROI
Travel and lifestyle experiences Beauty and personal care products Consumer technology and…
Creator Partnerships and YouTube: The New Engine of Digital Discovery
Asking for opinions on product variations Sharing early-stage ideas and seeking input…
Xiaohongshu Trends: How Honest Content Drives More Saves
Consumer behaviour on Xiaohongshu is shifting in a meaningful way. Users are…
Premium Brand Strategy on Xiaohongshu
Contests are often judged by how much attention they generate. High participation…
How Contests Drive Long-Term ROI
A noticeable shift is reshaping consumer behaviour on Xiaohongshu — and it’s…
Xiaohongshu Rational Consumption: Strategy for Premium Brands
There’s a growing gap between brands that “show up” on Xiaohongshu and…
How KFS Creates a Full-Funnel Growth Loop on Xiaohongshu
Search behaviour is changing — and fast. For the 18–35 demographic, discovery…
Why Xiaohongshu Is the New Search Engine & How to Optimise
For many brands, producing high-quality advertising creative has always been one of…