For shopping mall marketers, the return of Chinese tourists is a major…
Case Studies
At Digital 38, we are proud to deliver innovative, bespoke solutions that achieve measurable results across a broad range of industries and sectors.
In an increasingly competitive retail landscape, Kuala Lumpur’s luxury malls are vying…
Driving Affluent Footfall Through Strategic Shopping Mall Marketing
In a time where health information is searched before it’s spoken about,…
Xiaohongshu Video Production for Healthcare Brands
In the world of Xiaohongshu (RedNote), what gets saved gets seen. While…
Save-Worthy Xiaohongshu Captions That Rank
Collaborating with influencers on Xiaohongshu (RedNote) can do wonders for your brand—when…
Choosing the Right Xiaohongshu Influencers for Your Brand
In Xiaohongshu (RedNote) marketing, one question often asked by brands is: KOCs…
KOCs vs KOLs Xiaohongshu: Which Is Right for Your Brand?
Southeast Asia continues to be a top destination for Chinese-speaking travellers—but in…
Xiaohongshu Strategy for Tourism in Southeast Asia
Xiaohongshu (also known as RedNote) isn’t just another social media platform—it’s a…
Xiaohongshu Content Strategy to Cut Through the Noise
If you’re already posting on Xiaohongshu (also known as RedNote) but not…
Xiaohongshu SEO: How Brands Can Optimise for Search
If you’re using or considering Xiaohongshu (also known as RedNote) for your…