Collaborating with influencers on Xiaohongshu (RedNote) can do wonders for your brand—when…
Case Studies
At Digital 38, we are proud to deliver innovative, bespoke solutions that achieve measurable results across a broad range of industries and sectors.
In Xiaohongshu (RedNote) marketing, one question often asked by brands is: KOCs…
KOCs vs KOLs Xiaohongshu: Which Is Right for Your Brand?
Southeast Asia continues to be a top destination for Chinese-speaking travellers—but in…
Xiaohongshu Strategy for Tourism in Southeast Asia
Xiaohongshu (also known as RedNote) isn’t just another social media platform—it’s a…
Xiaohongshu Content Strategy to Cut Through the Noise
If you’re already posting on Xiaohongshu (also known as RedNote) but not…
Xiaohongshu SEO: How Brands Can Optimise for Search
If you’re using or considering Xiaohongshu (also known as RedNote) for your…
How the Xiaohongshu Algorithm Works for Brands
If you’re exploring platforms to expand your brand’s reach among Chinese-speaking consumers,…
Xiaohongshu for Brands: Here’s What You Need to Know First
Xiaohongshu — or RedNote, as many Southeast Asian marketers know it —…
Getting Started with Xiaohongshu Advertising
If your business is aiming to reach Chinese-speaking Gen Z and Millennial…
Xiaohongshu Professional Account Setup & Benefits
Social Media Influencer Strategy: Build Influence That Converts Influencer marketing has advanced…