International brand Laurier is all for women empowerment, and it has chosen Shopee and Collaborative Ads in giving its cause the much-needed boost to connect with young Malaysian ladies.
Laurier has launched a recent campaign that aims to promote more accessibility to menstrual hygiene in Malaysia. Titled ‘Menstrual Hygiene is a Woman’s Right’, it aims to help provide female hygiene products to underserved areas in the country.
For every purchase of Laurier NightSafe on Shopee, the brand will donate one to each student in selected schools and universities in Malaysia. But to spread the word around, and ultimately pump up the campaign, they chose to use Collaborative Ads.
Laurirer’s ‘Menstrual Hygiene is a Woman’s Right’ campaign eventually went live on Facebook. And as a result, the brand was able to transform engagements and interactions not only as conversions. But they also helped advance women’s welfare in Malaysia.
Collaborative Ads: What They Can Do for Your Ecommerce?
When it comes to publishing Ecommerce ads, Meta’s Collaborative Ads almost always comes at the top of the mind. This is because Meta was the first to introduce the initiative to Ecommerce owners and markets who want to reach out to millions of users on Meta platforms like Facebook.
With Collaborative Ads, you have the ability to promote your products from your Ecommerce site and online shops on Shopee or Lazada on top social media sites such as Facebook and Instagram.
If you want to know more about the potential of Collaborative Ads for your online business, read our articles below.
- Collaborative Ads Turns Liese’s CNY Campaign into Shopping Festivity
- Power Up Your Ecommerce Business with Collaborative Ads
- MY Merries Launches Lazada Sales Campaign
Explore Ecommerce Ads
In the world of Ecommerce, setting up your Ecommerce site and your Shopee store is just the first step. You need to get internet users and audiences to drive traffic, clicks, and sales. This is why brands like Laurier rely on Collaborative Ads.
Contact us today to learn how to get started on Collaborative Ads, and other Ecommerce solutions tailored-fit for your business goals.
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