Influencer Marketing

Shure Collabs with SG’s Julynn as It Turns Up Brand Awareness

Gaming Influencers from Singapore: Shure Collabs with Julynn as It Turns Up Brand Awareness | Digital 38

American audio brand Shure is pumping up its presence in Southeast Asia, and in its latest campaign, embarked in a collaboration with several of Singapore’s top gaming influencers. 

Shure has partnered with Singaporean influencer Julynn Lau in introducing several of its products to consumers in the Lion City. In turn, Julynn published posts on her Instagram, featuring Shure SE215 Professional Sound Isolating Earphones. Julynn’s partnership with Shure were published on her Instagram Feed and on her Instagram Stories. 


The SE215 Professional Sound Isolating Earphones is a limited-edition item.  And the Chicago-based audio brand specialist wants to spread the word about its entry in Southeast Asia, particularly among the younger demographics.  


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A post shared by Julynn Lau (@julynnlau)

Aside from giving the spotlight on Shure’s limited-edition isolating earphones, Julynn also mentioned other Shure products in her post, including the SM7B microphone. She even gave a brief testimonial, letting her followers know why she agreed on partnering with the American audio brand.  

About Julynn Lau 

Julynn Lau is one of Singapore’s most notable gaming influencers. She currently has over 100,000 followers on Instagram. Check out more about Julynn’s latest posts by clicking this link.  

Partner with the Right Influencers Today 

Whether their niche is into gaming, lifestyle, luxury or travel, influencers continue to play significant roles in promoting a brand before a growing number of skeptical consumers. This is why influencer marketing remains an important component not only in terms of digital marketing. But ultimately, for your brand’s growth. And all you have to do is partner with the right influencer. 

Explore more about the world of gaming influencers and influencer marketing. Read our previous articles by clicking the links below.  

You can also seek help from our team of digital marketing specialists. We have local teams in Singapore, Malaysia, Thailand, Vietnam, and in South Korea, China, and Taiwan who can provide you with marketing solutions tailored-fit for your business’ goals.  

Contact us today. 

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