Singapore’s ST Signature WeChat OA released their very first WeChat OA ads for their campaign geared to gain more followers, particularly from China.
What is ST Signature?
ST Signature is one of the first smart co-living hotels in Singapore using contactless check-in mobile app. Guests can check-in 24 hours prior to their arrival to minimize waiting time at the lobby. Their co-living hotels are strategically located at 4 prime locations near the train stations around the Lion City – Chinatown, Tanjong Pagar, Bugis Beach, and Jalan Besar.
ST Signature WeChat OA Ads
ST Signature published their 1st WeChat OA Ads (In-article banner & bottom banner) for ‘Ready to Travel to Singapore’ Campaign from December 8 to December 30 in 2020 that targeted local users in at least 11 cities in China offering direct flights to Singapore.
Their WeChat ads also enticed audience to use promotional codes when booking directly on ST Signature’s website so they could avail up to 50% in discount.
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