One of Singapore’s leading institutions for higher education, the East Asia Institute of Management (EAIM), is reaching out to markets and audiences in China through digital marketing.
Screenshot of EAIM’s WeChat Ad
EAIM, a Private Education Institution, launched ads on WeChat as part of its marketing efforts to target potential students from Mainland China where the social media platform reigns.
Capture Markets in China with WeChat
More and more brands are recognising the countless opportunities teeming in China.
Despite no access to popular global online platforms such as Google, Facebook, and Twitter, homegrown ones like WeChat provide businesses the much-needed channel to reach out to the country’s over 1.4 billion tech-savvy population, and stressing the value digital marketing can give to your brand’s overall growth.
Curious to know more about brands leveraging WeChat? Check out our case studies below.
- ICONSIAM Banks on WeChat Ads to Promote Cross Border Ecommerce
- NESEducation Steps Up Online Presence with Verified WeChat Account
- Yuan SkinCare WeChat Official Account Launched
Let Digital 38’s Team Help You with WeChat Marketing
There’s more to WeChat than being one of China’s widely used social networking sites.
Aside from having a monthly active user base of 1.25 billion, WeChat is being positioned to become a ‘superapp’ following the launching of its own payment system WePay, ultimately enabling businesses to connect directly with potential buyers.
If the prospect of expanding in China sounds exciting for you, then you’re in the right place.
As an Official Sales Partner for Tencent, WeChat’s developer, Digital 38’s team of specialists can provide you the right marketing services tailored fit for your goals.
Contact us today.
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