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Learn the Types of LINE Accounts

Digital 38 Marketing TeamFebruary 9, 2022737 views

Did you know there are several types of LINE account? In this article, we will discuss all about them, and how you can register your official LINE account with the help of digital marketing specialists from Thailand.

LINE: Key in Connecting with Thai Audiences

LINE remains one of the most popular channels for brands wanting to reach out to audiences in Thailand.

Based on recent findings from digital authority Data Reportal, it is the third top most visited social media website in 2021 in Thailand. And around 86 percent of the country’s social media users access LINE on a regular basis.

But this is just one of the many reasons why even global brands choose LINE in connecting with Thai audiences. If you want to know more, check out our previous articles about LINE. Just click the links below.

Types of LINE Account

Creating your LINE account is easy and free. But if you’re looking to maximise the platform’s features and reap its benefits for your brand, then you must learn about the types of LINE account available. Read on as we discuss each one of them.

To register your official LINE account, you have to sign up using a mobile phone number registered in Thailand. After which, you will have to submit basic information about your business. If you’re unsure on how to create your LINE account, let us help you.

1. Unverified Account

This is the most common type of LINE account. And it’s the account you gain after successfully registering to LINE. Most businesses prefer upgrading due to the limitations of unverified accounts.

2. Verified Account

Verified Accounts are the upgraded versions of Unverified Accounts. But only selected accounts are granted with the coveted LINE verified badge. LINE implements a strict verification process. And you need to pass it in order to obtain your blue badge.

Some of the perks of having a verified LINE account included the ability to run LINE Gain Friends Ads, an important marketing tool native on the platform. Your brand, once verified, will also appear on the top of LINE’s in-app search results page.

3. Premium Account

As LINE’s top-of-the-line account type, Premium Accounts are ideal for big businesses that want to reach to Thai LINE users in a wide-scale. With Premium Accounts, brands can gain a large following base, and a customised LINE ID. Having a unique LINE ID enables you to gain more visibility within the platform, potentially increasing your reach.

Talk with LINE Specialists from Digital 38

With over 55 million social media users, Thailand is definitely a market brands should watch out for. And if you’re planning to expand your reach, then it is important for you to know which channels Thai consumers frequent to.

And if you need further assistance in setting up your LINE account, then you’ve come to the right place.